Top 5 rules About SPONSORSHIP for influencers

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It seems easier than ever to become a social media influencer. You will come across countless influencers who support, show, critique or share brand or product as you click through a single social media site.

Top 5 rules About SPONSORSHIP for influencers

1. Easy to find your contact details

influencer
Fotium Logo

If you want to create more sponsorships as an influencer, you will contact potential sponsors. While almost all platforms allow for direct or instant messaging you want to direct companies to your own personal webpage or blog or at least provide an email address for them to contact you. Along with your contact info, you want to let brands know that you are available to work with so include a little snippet that or title of “content creator”.

It is possible to become a good influencer for almost everyone who is willing to make a little effort. Keep in mind, the majority of influencers pay accordingly, for every 1000 fans the standard rate is around 10 dollars. It is important to build up your followers and to have a loyal audience for more sponsorships. You will be benefited by the tips listed here!

2. Use hashtags

Top 5 rules About SPONSORSHIP for influencers 1 influencer
@joker_boss_queen by @fotium

Understanding how to properly tag your content is vital. Tags allow your content to be viewed by more people aside from those who already follow you. Knowing how to use tags takes trial and error and each social media platform has varying opinions on appropriately tagging your content. But, some general rules to keep in mind no matter what platform include:

  • Use tags that only relate to the image or post. 
  • To boost engagement use 3 to 9 tags. 
  • Include tags in the content and not as a comment on the post (especially for Instagram)
  • Be sure to stay up to date on banned hashtags. 
  • You want the hashtag to have a good number of posts but not too many where your post will get lost in the crowd. 
  • Don’t forget about geo-tagging.
  • Include tags of brands featured in your post. 

Keywordtool.io is a great tool! It will help you to choose the best hashtags for you

3. Consistent

Top 5 rules About SPONSORSHIP for influencers 2 influencer
Dope0x0 X Mallghareth_if by Fotium

Consistency shows you are reliable. This allows you to take your own identity and brand seriously enough to encourage yourself to create content that you share regularly. If in the marketing of influencers you just get your feet pushed, you are that your audience. One of the most effective ways of doing this is to post regularly and consistently. A number of major brands can also make you note this continuity.

4. Know Your Audience

Top 5 rules About SPONSORSHIP for influencers 3 influencer
Dope0x0 X Devilesu by Fotium

Surprisingly not all influencers have hundreds of thousands of followers. Some of the most successful individuals are micro-influencers and have a small but loyal following of just a few thousand people. What is important is that all influencers know their audiences well. They understand what the needs are, likes, and what appeals to them. They know exactly when to post to get the most engagement and the content to create that will encourage and boost this engagement. Businesses look for influencers that can generate more interest around their products or brand and they know this is done by effectively getting the audience to see the content about their company. If you aren’t posting at the appropriate time you could be missing out on a number of sponsorship opportunities. If you want to get more sponsorships as an influencer you need to prove to them that you can bring in more traffic to their product or brand.

5. Define Your Clear Personal Brand

Top 5 rules About SPONSORSHIP for influencers 4 influencer
Lilianapaws by Fotium
The most successful influencers stand out because they have created a brand of who they are. This brand is reflected through the content they share, the images they post, and the products they use. You can easily identify these individuals just by what they share they are a clear unique aesthetic and style. Additionally, they focus their content to a specific niche. Whether this is food, nutrition, health, fashion, or travel, if you want to get more sponsors to notice you you have to narrow in on a specific area that is reflected in the content you create.